From Hobby to Business: How to Start Your Own Woodworking Company

Woodworking is a wonderful craft that can be turned into a lucrative business. However, starting a woodworking business from scratch can be overwhelming. In this blog post, we’ll discuss the five sub-businesses inside of your woodworking business, and how to effectively grow them.

The first thing you need to do is make sure you have a product that people want, and that it's priced correctly. Once you've established that, you can move onto the five sub-businesses.

Lead generation: This is your marketing strategy. You need to figure out how to find people who are interested in your products. You can do this through Facebook ads, Craigslist, trade shows, consignment shops, and more. Figure out what works best for your business.
Lead nurture: Once you have leads, you need to keep them interested in your brand. This is where retargeting ads and email sequences come into play. Keep them engaged and warm them up so that they're more likely to buy from you.
Sales: You need to have a sales strategy that works for your business. This could be selling over the phone, in-person, or strictly online. Figure out what works best for your business and develop strategies to close the sale effectively.
Fulfillment: Once you've made a sale, you need to fulfill it. Make sure you have the resources, employees, and systems in place to produce your product efficiently and get it to your customers in a timely manner.
Customer retention: Finally, you need to retain customers and provide a great customer experience. This will lead to referrals and positive reviews, which are crucial for growing your business.

To sum it up, you need a great product, a strong marketing strategy, a strong sales strategy, and a strong fulfillment strategy. Make sure you're retaining customers and providing a great experience.

Starting a woodworking business is not easy, but by focusing on these five sub-businesses, you can set yourself up for success. Don't forget to check out resources like the Handmade Business Secrets eBook and the Handmade Hero Academy course to help you along the way. Good luck!